ENTREPRENEURSHIP DEVELOPMENT

Entrepreneur is the person with a vision, with the drive and with the ability to bear risk. He is a pivot around which the entire industry rotates because it his foresight, knowledge, optimism, hard work, persistence and efficient management of the enterprises that brings success to the enterprises. He is the ‘spark plug’ who transforms the economy of a country. This shows how important an entrepreneur is in the economic system of the country. Hence, it is said that an economy is an effect for which entrepreneurship is the cause.

Entrepreneurship Development (ED) has, therefore, become a matter of great concern in all developing and under developed countries all over the world. It refers to the process of enhancing entrepreneurial skills and knowledge through structured training and institution-building programs.

It has been rightly told that entrepreneurs are not born, they are made. Entrepreneurship does not emerge and develop of its own. Its emergence and development depends upon an environment in which entrepreneur can learn and discharge his assigned responsibility in an efficient manner. The government can also play a positive role in the emergence and development of entrepreneurship by providing training, incentives, concessions etc. and by creating an environment conducive for the growth of entrepreneurship. All these help the entrepreneurs to undertake creative actions thus, entrepreneurial development is essentially a process in which persons are injected with motivational drives of achievement and insight to tackle uncertain and risky situations, especially in business enterprises. But the real problem is how to develop entrepreneurship. Entrepreneurship development programs (EDPs) are designed and developed to offer solutions to this problem.

Meaning of EDP

EDP may be defined as a program designed to help an individual in strengthening his entrepreneurial motive and in acquiring skills and capabilities necessary for playing his entrepreneurial role effectively. An EDP stresses on entrepreneurial motivation and behavior. Program which aims at providing informational or managerial inputs or focus on preparation of project without a touch of entrepreneurial motivation and behavior is not considered as an EDP. EDP helps in inculcating entrepreneurial traits into a person, imparting the required knowledge, developing technical, financial, marketing and managerial skills and building the entrepreneurial attitude. EDP has been recognised as an effective human resource development tool. It is primarily for developing the first-generation entrepreneurs who on their own cannot become successful entrepreneurs. EDP through its continuous process of training and motivation help them to set up their own profitable enterprise and become successful entrepreneurs in their own right.

It is not merely a training program, rather it is a comprehensive program involving the following process:

• It is a process which enhances the knowledge, skill and motivation of the potential entrepreneur.
• It is a process which instills entrepreneurial behavior in the minds Of entrepreneur in their day-to-day activities, and
• It is a process through which the potential entrepreneurs can develop and set up their own enterprise.

EDP by itself therefore, aims at achieving the specific objectives of the programs through continuous training and motivation.

“Entrepreneurship Development Program for Women Entrepreneur”
“Entrepreneurship Development program for women, because PTIPL have always believed that women in India have a great potential. The unfortunate part is, this potential is grossly underutilized. We have to ‘unlock’ this potential & utilise it for good of India.

Role of Women Entrepreneurs in Nation Building:

PTIPLfirmly believe that women can play a great role in Nation Building. My proposition to all the 40 women participants who have undergone this “Entrepreneurship Development Program” is to redefine your role in the society as “From Home Makers to Nation Builders too”

PTIPLconvinced that women are well equipped to strike a balance to take care of home as well as business responsibilities. PTIPL say this because women in India have exhibited excellent skills in managing “Relationships” even the uneducated and less educated women have been managing relationships very skillfully in Indian traditional large combined families.

Managing relationships is nothing but “Interpersonal skills” which is the single most important skill for business. It is this strength that women should leverage in running enterprises successfully.

Let we also briefly talk about the other managerial skills which women are good at but are not conscious of their own skills

Purchasing & Negotiating skills: All housewives do this day in and day out when they go to make domestic purchases, they beautifully negotiate the price with sabjiwala or saree seller.

Finance & Accounting skills : All housewives have been managing their home within a budget. They even save out of the domestic spending and keep it for a rainy day without the knowledge of the husband and rather pleasantly surprise them with the unexpected help when he is in need. Women are the prime movers when it comes to raising fund for the daughter’s marriage or even buying of a house for the family. They subtly put pressure on the husband to keep aside money for these ventures. They also take up part time jobs like tuitions at home and raise “Large Sums” through “Small Savings” for this family projects. This is nothing but “Treasury Management”.

Project Management : If you consider the daughter’s marriage as a project, women have been excellently managing this project balancing innumerable events that go into Indian marriage. To say the least they have excellent “PERT – CPM” concept.
Inventory Management skills : We are all aware that Indian cuisines are world famous for their complex preparation & several ingredients. The kitchen of an Indian housewife is an excellent example of inventory management. Dozens of masalas & equal number of other food ingredients are beautifully maintained. This is nothing but JIT (Just In Time) concept of inventory management.

Having made an attempt to help women recognise their own Managerial skills without even undergoing any formal education is Management. Let me talk about some generic business concepts. These concepts will be applicable to all entrepreneurs, men & women alike.

Importance of Small & Medium Enterprises

In the arena of global business – The company’s compete. National competitive advantage is created by companies competitive advantage. SME particularly in India have played an important role. SME have been growing at a phenomenal rate in last few decades.

It has created largest number of employment. SME has also achieved an all time record for direct exports. SME’s in my opinion stand a great opportunity to help India develop a competitive advantage. What then should be the “Agenda” for small & medium sector to face the challenges of future.

Become World Class

To be “World Class” is not a prerequisite to be “World Class”. It is a question of ‘Mind Set’. You do not need to be large, have manufacturing bases and offices abroad to become ‘World Class’. One needs to develop a mind set. Simply put do your business at your won scale in a manner that a best company in the world would do. This is concentrate on “Business Processes” improve them constantly by Benchmarking them with the best in the world.

Sixty percent of GDP of USA s contributed by Service Industry. In India it is approximately 40%. The trends indicate that service sector will boom. Services like Travel, Telecommunications, Banking, Information Technology, ‘Marketing & Selling’, Accounting, Personnel& Admin are the few service areas where more and more large companies are looking at outsourcing. SME’s stand a great opportunity to partner with large companies in this area.

Internet & Information Technology the biggest boom for SME’s

The advent of Internet is one single technology which has revolutionised the ways of doing business. Besides bringing down the communication cost to ‘Zero’ it has opened up innumerable opportunities for SME’s.

PTIPL would recommend that small enterprises should embrace I.T. and Internet and make judicious use of it for developing their business. It does not cost much all you need is a PC, one modem and a telephone line, and one can be connected to the world. SME’s should spend intelligently on creating their own website through which they can offer their products 7 services globally.

Create Strategic / Competitive advantage through ‘People’

Products, processes, technologies can all be acquired almost overnight. It is all happening around us through mergers and acquisitions. But motivated people with right mental attitude and expert skills can not be acquired so easily. Therefore competitive advantage of the company through Products & Technologies can overnight reduce to ‘Comparative Advantage’

Ladies and Gentlemen, PTIPL hope PTIPL have been able to stimulate your thinking towards becoming Future World Class Entrepreneurs.

Thank you very much.

MANAGEMENT DEVELOPMENT

Management Development

Management Development is best described as the process from which managers learn and improve their skills not only to benefit themselves but also their employing organizations.

In organizational development (OD), the effectiveness of management is recognized as one of the determinants of organizational success. Therefore, investment in management development can have a direct economic benefit to the organization.

Managers are exposed to learning opportunities whilst doing their jobs, if this informal learning is used as a formal process then it is regarded as management development.

What management development includes

Structured informal learning: work-based methods aimed at structuring the informal learning which will always take place formal training courses of various kinds: from very specific courses on technical aspects of jobs to courses on wider management skills. executive education: which might range from courses for (perhaps prospective) junior managers or team leaders

The term ‘leadership’ is often used almost interchangeably with ‘management.’ Leadership which deals with emotions is an important component of management which is about rational thinking.

The Management Charter Initiative (MCI) originally set out management competencies for management S/NVQ’s, these competencies are now part of the National Qualification Framework (NQF), it is from these competencies that managers can be assessed and development needs determined.To enhance the skills, knowledge and abilities to improve organizational mechanisms.

How to Guides

Selecting a Management Development Curriculum That Works

To select the best management development curriculum for your needs, there are a few things to research upfront.Just like any other journey to continued education, there are management development techniques to learn about, along with various approaches to management development to consider. Management development approaches can vary within your organization, but can also vary greatly in a management development curriculum. What works for one, simply might not work for the other, so some insight is needed before a selection is made.Your team might respond better to more traditional management development techniques, while it could be beneficial to introduce a more progressive management development curriculum to modernize your processes and learn new skills.

FINANCE MANAGEMENT

The management of the finances of a business / organization in order to achieve financial objectives.Taking a commercial business as the most common organizational structure, the key objectives of financial management would be to:

Create wealth for the business
Generate cash, and
Provide an adequate return on investment bearing in mind the risks that the business is taking and the resources invested

There are three key elements to the process of financial management:

Financial Planning

Management need to ensure that enough funding is available at the right time to meet the needs of the business. In the short term, funding may be needed to invest in equipment
and stocks, pay employees and fund sales made on credit.In the medium and long term, funding may be required for significant additions to the productive capacity of the business
or to make acquisitions.

Financial Control

Financial control is a critically important activity to help the business ensure that the business is meeting its objectives. Financial control addresses questions such as:
Are assets being used efficiently?
Are the businesses assets secure?
Do management act in the best interest of shareholders and in accordance with business rules?

Financial Decision-making

The key aspects of financial decision-making relate to investment, financing and dividends:

Investments must be financed in some way – however there are always financing alternatives that can be considered. For example it is possible to raise finance from selling new shares, borrowing from banks or taking credit from suppliers A key financing decision is whether profits earned by the business should be retained rather than distributed to shareholders via dividends. If dividends are too high, the business may be starved of funding to reinvest in growing revenues and profits further.

PROJECT CONSULTANCY

Project consultancy is a highly specialized field, which is taking wings all over the world, in a big way. All said and done project Consultancy requires extensive expertise. Needless to say, Solutions Outsourcing India’s vast experience enables it to offer quality project consultancy services, to a wide range of industries.

Let our expertise help you in fulfilling of your dreams to become a global giant. Let us lead you on to your cherished objectives. Our team of highly qualified and competent professionals will offer you expert advice on every aspect of the project, right from the conceptualization stage to the actual stage of project implementation.,/

Our systematic approach includes:

• Thorough analysis of the project
• Requirement collection’
• Economic feasibility study of the project
• Profile analysis
• Market survey/research
• Funding analysis
• Market potential study
• Actual implementation

Such detailed analysis coupled with our passion for always maintaining the highest standards of quality has been the primary reason for our remarkable growth. With a team of subject matter experts with us, hundreds of companies have already benefited from our advisory services.

HEALTHCARE

Health care

Health care is the diagnosis, treatment and prevention of disease, illness, injury, and other physical and mental impairments in humans. Health care is delivered by practitioners in medicine, chiropractic, dentistry, nursing, pharmacy and allied health. The exact configuration of health care systems varies from country to country, but in all cases requires a robust financing mechanism; a well-trained and adequately paid workforce; reliable information on which to base decisions and policies; and well maintained facilities and logistics to deliver quality medicines and technologies.

The delivery of modern health care depends on an expanding group of trained professionals coming together as an interdisciplinary team. The health-care industry incorporates several sectors that are dedicated to providing health care services and products. According to industry and market classifications, such as the Global Industry Classification Standard and the Industry Classification Benchmark, the health-care industry includes health care equipment and services as well as pharmaceuticals, biotechnology and life sciences. The particular sectors associated with these groups are: biotechnology, diagnostic substances, drug delivery, drug manufacturers, hospitals, medical equipment, instruments and diagnostic laboratories.

Health economics

Health economics is a branch of economics concerned with issues related to scarcity in theallocation of health and health care. Broadly, health economists study the functioning of the health care system and the private and social causes of health-affecting behaviors such as smoking.

the health economics as a discipline, drew conceptual distinctions between health and other goals. Factors that distinguish health economics from other areas include extensive government intervention, intractable uncertainty in several dimensions, asymmetric information, and externalities. Governments tend to regulate the health care industry heavily and also tend to be the largest payer within the market. Uncertainty is intrinsic to health, both in patient outcomes and financial concerns. The knowledge gap that exists between a physician and a patient can prevent the patient from accurately describing his symptoms or enable the physician to prescribe unnecessary but profitable services; these imbalances lead to market failures resulting from asymmetric information. Externalities arise frequently when considering health and health care, notably in the context of infectious disease. For example, making an effort to avoid catching a cold, or practicing safer sex, affects people other than the decision maker.

Health care system

Social health insurance is where a nation’s entire population is eligible for health care coverage, and this coverage and the services provided are regulated. In almost every country, state or municipality with a government health care system a parallel private, and usually for-profit, system is allowed to operate. This is sometimes referred to as two-tier health care. The scale, extent, and funding of these private systems is variable.

A traditional view is that improvements in health result from advancements in medical science. The medical model of health focuses on the eradication of illness through diagnosis and effective treatment. In contrast, the social model of health places emphasis on changes that can be made in society and in people’s own lifestyles to make the population healthier. It defines illness from the point of view of the individual’s functioning within their society rather than by monitoring for changes in biological or physiological signs.

Medical tourism in India

India’s medical tourism sector is expected to experience an annual growth rate of 30%, making it a Rs. 9,500-crore industry by 2015.[ Estimates of the value of medical tourism to India go as high as $2 billion a year by 2012. Advantages for medical tourists include reduced costs, the availability of latest medical technologies and a growing compliance on international quality standards, as well as the fact that foreigners are not likely to face a language barrier in India. The Indian government is taking steps to address infrastructure issues that hinder the country's growth in medical tourism.

Most estimates claim treatment costs in India start at around a tenth of the price of comparable treatment in America or Britain.[7][81] The most popular treatments sought in India by medical tourists are alternative medicine, bone-marrow transplant, cardiac bypass surgery, eye surgery and orthopedic surgery. India is known in particular for heart surgery, hip resurfacing and other areas of advanced medicine.

Ministry of Tourism India (MoT) is planning to extend its Market Development Assistance (MDA) scheme to cover Joint Commission International (JCI) and National Accreditation Board of Hospitals (NABH) certified hospitals. A policy announcement of this effect is likely soon.

The South Indian city of Chennai is considered to be the healthcare capital of India as it is home to some of India’s best medical centers.

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ISO AND OTHER STANDARDS CONSULTANCY

ISO 9001:2008

ISO 9000 stands for International Organization of Standardization, created in 1947. It is a worldwide federation of “Member Bodies” (i.e., National bodies – Government Institution or Organization incorporated by Public Law) with it’s headquarter at Geneva, Switzerland. India is represented by BIS (Bureau of Indian Standards).

ISO is important because of its systemic orientation. We think this is crucial. Many people in this field wrongly emphasize motivational and attitudinal factors. The assumption is that quality can only be created if workers are motivated and have the right attitude. This is fine, but it doesn’t go far enough. Unless you institutionalize the right attitude by supporting it with the right policies, procedures, records, technologies, resources, and structures, you will never achieve the standards of quality that other organizations seem to be able to achieve. Unless you establish a quality attitude by creating a quality system, you will never achieve a world-class standard of quality.

Simply put, if you want to have a quality attitude you must have a quality system. This is what ISO recognizes, and this is why ISO 9000 is important.

You naturally want your business to become more efficient and effective. Significant operational improvements can increase your market share, drive down costs, help you manage risk more effectively and improve customer satisfaction.

ISO 9001 is the world’s most recognized quality framework, used by around one million organizations in 190 countries. Whatever the nature of your business, ISO 9001 sets the quality management standard. It can help you raise customer satisfaction, boost staff motivation and create a culture of continual improvement.

We will:

• Take the pressure off you and incorporate precise standards that are easy to follow and maintain
• Guide you every step of the way through all the requirements
• Ensure that you pass your government standard criteria

Installing a system includes the following stages

• Initial meeting to gain knowledge of your organization & its needs.
• Drafting of Management System for your comment/approval.
• Incorporation of your comments/Management System Completion.
• Assistance in implementation
• Audit of system &/or training of internal auditor/s .
• Subsequent revision of Management System as is required
• Assistance in application for Assessment.
• Preparation for Assessment.
• Representation/Support during Assessment.

The time it takes depends on the size of the organization

ISO consultants of our organization do not act as an external entity that comes, spends some time and go but our iso consultants become part of your organization and an inherent member of your implementation team and drive the process through true leadership. ISO Consultants of our organization are unique through their education, experience and competence. We are proud to have one of the best and competent team for ISO certification having PhD doctorates, post graduates, engineers, MBAs and technical experts having un-matched industrial experience and exposure to the ISO consulting life cycle covering implementation, training, documentation and iso certification.

LEGAL CONSULTANCY

Legal, Professional Consultancy Services

We offer a wide range of legal assistance services, legal case assistance services as per our client’s convenience. The legal assistance services, legal case assistance services that we provide are not only highly reliable but also of wide importance. We provide these services as per the budgetary estimates of our clients.

Legal Consultancy Services

We offer legal consultancy services of various issues that are brought to notice by our clients. We are easily accessible and offer our expert guidance and advice on the legal matters after ascertaining all the relevant details.

Service Features:

• Services of experienced law consultants
• . Services designed to meet strategic legal advice & consultation requirements
• Extensive experience & knowledge in providing successful law solutions
• of legal experts for providing important law advice for businesses
• including those facing financial and legal issues

Some of the legal services covered by us include:

• Joint venture arrangements
• Direct & indirect taxes
• Statutory permissions
• Registration
• Matters regarding industrial and labor laws
• Legal Consultancy Services
• Legal Case Assistance Services
• Legal Assistance Services
• . Laws Practices
• . Trade Mark Consultancy
• . Company Law Services

EDUCATION

Most people will assume that anyone with a degree in MBA, IT or law or any other subject possible sails through life smoothly. Statistics reveal that you require 15% technical skills and 85% social Etiquette, Business Etiquette & Dining Etiquette to make advancement in your career or personal life. What is the difference between one advocate or another? one architect and the other? Both have Technical skills, but it is the art of carrying yourself that makes you stand out.

Company has observes in general SEVERAL Indian corporates are (desperately) scouting for a rare breed of fresher’s: job-ready graduates. And recession or no recession, these companies are faced with a strange dilemma. On one hand, there exist job vacancies which must be filled up, and fast! On the other hand, you have candidates who are desperately looking for jobs, but several interviews later, they are still looking. A large percentage of them may possess a BE degree or even a postgraduate degree such as the MCA or MBA, from a Tier 2 or 3 institute. Yet, they are deemed as ‘educated but unemployable’.

Just degrees, no skills

So who are these lucky but elusive ‘job-ready’ graduates who do manage to get hired? Besides having an educational qualification, their secret weapon is the requisite skills sets, which enable them to be productive on the job, right from Day 1. Corporates across sectors such as service, IT, ITES, BSFI, hospitality and retail, to name a few, broadly look for two types of skills. One, soft skills, which include effective communication (written and verbal), critical thinking, savvy professional networking abilities, corporate awareness, sales and customer service, the ability to think on your feet, and a polished appearance. Two, domain knowledge and skills, such as software development, ERP and finance, to quote a few examples. The specific combination of skills you will need also depends on your sector and the job profile of choice.

National-level skill crisis

The employability problem isn’t restricted to any particular geography it’s a national-level skill crisis affecting both fresher’s and working professionals (looking for better jobs), across cities, towns and rural India. The skill impairment spans a whole gamut of areas such as poor English language skills, a lack of self-confidence and functional knowledge. Jill Coates, Head of Corporate Training at British Council, observed that sometimes even if a candidate has the relevant domain skills he may be intimidated by savvy interviewers due to poor communication skills, which could in turn take a toll on confidence levels. That is the bad news. But there is some good news too (to be taken with a pinch of salt).

A foundation course: Focus on necessary soft skills (common for most sectors) Concepts: Focus on domain fundamentals Specialization: Focus on a specific area within domain. Others focus on a specific sector. For instance, Pro Trainer India will tied up with Engineering Institute’s to offer a focused one-year professional certification program in software development, which prepares students for the job of an entry-level programmer or software developer. This includes completing a project, which gives students a hands-on industry experience, to be followed by placements. The first batch graduates will be in 2011.

What We Do

We promote excellence and equity in education through programs for 2012 and higher education institutions, and by providing students a path to college opportunities, including financial support and scholarships. We also serve the education community through research and advocacy on behalf of students, educators, schools and colleges.

Who We Serve

Through our work in middle schools, high schools and colleges, we targeted more than seven million students and parents and 800 colleges and universities in countries and territories, as well as policymakers on the national and state levels. We also maintain relationships with more than 900 key school districts across the country.

The Pro Trainer India is driven by a single goal — to ensure that every student has the opportunity to prepare for, enroll in and graduate from college. The Pro Trainer India believes that an investment in education is an investment in the future. From our earliest days, we have devoted ourselves to educational opportunity and achievement. We have championed innovation, equity and excellence for generations of students. We are advocates for children and parents; we empower teachers and educators; and we are a strong presence in thousands of schools and communities across the country. Our work falls broadly into three categories: College Readiness, College Connection and Success, and Advocacy.

College Readiness

The Pro Trainer India seeks to ensure that every student in the India has access to a high-quality education and is prepared to succeed in college. Pro trainer India Readiness initiatives promote curricula, assessment tools, district and guidance resources that help 2012 students prepare for the academic rigors of higher education. Through Advanced Placement® college-level courses and exams, high-school students can earn college credit and advanced placement, and learn from some of the most skilled, dedicated and inspiring teachers in the world.. Pro trainer India Readiness programs include:

College Connection and Success

The Pro Trainer India helps students connect with and successfully complete a high-quality college education. We provide resources, tools and services to students, parents, colleges and universities in the areas of college planning, recruitment and admissions, financial aid, and retention. The PTIPL and Student Search Service® programs alone have helped millions of students of diverse backgrounds learn about colleges, apply and enroll.

The College Connection and Success programs and resources comprise:

Advocacy

The Pro Trainer India is a leading advocate and resource for excellence and equity in education. We invest in the future of India’s students by promoting high academic standards; supporting educators; and building critical connections between policy, research and real-world experience to drive systemic reform in education.

Why do we fight so hard for education? Because of one simple belief: when more people achieve higher levels of education, the whole world benefits. As a membership association representing so many colleges, universities and schools, the Pro Trainer India leads national and international efforts to improve access to and readiness for higher education. We are committed to increasing the number of students who earn a college degree and are prepared to succeed in the 21st century. Today’s Pro Trainer India works with middle schools, high schools, community colleges, four-year colleges, policymakers and state education agencies to achieve this mission.

FOOD PROCESSING

Food processing is the set of methods and techniques used to transform raw ingredients into food or to transform food into other forms for consumption by humans or animals either in the home or by the food processing industry. Food processing typically takes clean, harvested crops or butchered animal products and uses these to produce attractive, marketable and often long shelf-life food products. Similar processes are used to produce animal feed.

Extreme examples of food processing include the delicate preparation of deadly fugu fish or preparing space food for consumption under zero gravity. India is the world’s second largest producer of food next to China, and has the potential of being the biggest with the food and agricultural sector. The total food production in India is likely to double in the next ten years and there is an opportunity for large investments in food and food processing technologies, skills and equipment, especially in areas of Canning, Dairy and Food Processing, Specialty Processing, Packaging, Frozen Food/Refrigeration and Thermo Processing. Fruits & Vegetables, Fisheries, Milk & Milk Products, Meat & Poultry, Packaged/Convenience Foods, Alcoholic Beverages & Soft Drinks and Grains are important sub-sectors of the food processing industry. Health food and health food supplements is another rapidly rising segment of this industry which is gaining vast popularity amongst the health conscious.

India is one of the worlds major food producers but accounts for less than 1.5 per cent of international food trade. This indicates vast scope for both investors and exporters. Food exports in 1998 stood at US $5.8 billion whereas the world total was US $438 billion. The Indian food industries sales turnover is Rs 140,000 crore (1 crore = 10 million) annually as at the start of year 2000. The industry has the highest number of plants approved by the US Food and Drug Administration (FDA) outside the USA. India’s food processing sector covers fruit and vegetables; meat and poultry; milk and milk products, alcoholic beverages, fisheries, plantation, grain processing and other consumer product groups like confectionery, chocolates and cocoa products, Soya-based products, mineral water, high protein foods etc. We cover an exhaustive database of an array of suppliers, manufacturers, exporters and importers widely dealing in sectors like the -Food Industry, Dairy processing, Indian beverage industry etc. We also cover sectors like dairy plants, canning, bottling plants, packaging industries, process machinery etc.

The most promising sub-sectors includes -Soft-drink bottling, Confectionery manufacture, Fishing, aquaculture, Grain-milling and grain-based products, Meat and poultry processing, Alcoholic beverages, Milk processing, Tomato paste, Fast-food, Ready-to-eat breakfast cereals, Food additives, flavors etc.

MINES & MINERALS

Iron ores are rocks and minerals from which metallic iron can be economically extracted. The ores are usually rich in iron oxides and vary in color from dark grey, bright yellow, deep purple, to rusty red. The iron itself is usually found in the form of magnetite (Fe3O4), hematite (Fe2O3), goethite (FeO(OH)), limonite (FeO(OH).n(H2O)) or siderite (FeCO3). Hematite is also known as “natural ore”, a name which refers to the early years of mining, when certain hematite ores containing up to 66% iron could be fed directly into iron-making blast furnaces. Iron ore is the raw material used to make pig iron, which is one of the main raw materials to make steel. 98% of the mined iron ore is used to make steel.[1] Indeed, it has been argued that iron ore is “more integral to the global economy than any other commodity, except perhaps oil”.[2]

The total recoverable reserves of iron ore in India are about 9,602 million tons of hematite and 3,408 million tons of magnetite. Madhya Pradesh, Karnataka, Jharkhand, Orissa, Goa, Maharashtra, Andhra Pradesh, Kerala, Rajasthan and Tamil Nadu are the principal Indian producers of iron ore.

Iron ore market

Over the last 40 years, iron ore prices have been decided in closed-door negotiations between the small handful of miners and steelmakers which dominate both spot and contract markets. Traditionally, the first deal reached between these two groups sets a benchmark to be followed by the rest of the industry. This benchmark system has however in recent years begun to break down, with participants along both demand and supply chains calling for a shift to short term pricing. Given that most other commodities already have a mature market-based pricing system, it is natural for iron ore to follow suit. Although exchange-cleared iron ore swap contracts have developed over the past few years, to-date no exchange has established a proper futures market for the largely seaborne $88 billion a year iron ore trade.

Roll of PTPIL in ores Trade.

PTIPL has create a common platform for small mines owners and contract with the exporter to sell their products and make sure that all the legal papers & formalities will be executed properly, so both the parties can contact us.

TRADING & MARKETING

Trade marketing is a discipline of marketing that relates to increasing the demand at wholesaler, retailer, or distributor level rather than at the consumer level. However, you need to continue with your Brand Management strategies to sustain the need at the consumer end. A consumer is the one who identifies and purchases a product from a retailer. To ensure that a retailer promotes your product against competitors’, you must market your product to the retailers, also. Trade marketing might also include offering various tangible/intangible benefits to retailers. The alignment of sales and marketing discipline to profitability. It is used to satisfy the needs and wants of the consumers.

Distributor/Dealer

Distributor/Dealers are channel trade partners who act as a medium to ensure stock delivery/availability for the consumer across the geographies. The role of these entities is absolutely critical as they help in ensuring that the product is widely distributed and available for the end consumer. The key benefit of these entities is in ensuring that the distribution costs are lower for the manufacturer and simultatenously the products are available for the end consumer. The distributor and dealers operate on a base trade margin (factored in the cost of the product by the manufacturer). Along with the base margin the trade partners also get additional schemes/incentives which keep on varying from time to time and product to product. The dealer could be a Retailer (selling to end consumer directly), wholesaler (selling to other retailers primarily) or a modern retailer (i.e. self service stores like the Walmart, Carrefour, Tesco etc which are into both the consumer retailing and wholesaling).

Sales outlet

Sales outlet means a retailer. A retailer is also one of customers in trade marketing targets. Plans of trade marketing is targeting customers and shoppers. Therefore, trade marketing should provide sales outlets with customer & shopper-based value creation plans. Sales outlets (customers) are a place that manufacturer can meet shoppers and consumers.

Methods of trade marketing

Basic method of trade marketing is focusing on sales fundamentals, such as Distribution, Display, Promotion and Price. With data and knowledge of sales fundamentals, trade marketing develops market strategy aligned with brand strategy. In order to deliver sales volume and value, trade marketing support sales forces with well-designed fundamental enhancement plans.

Products with PTPIL

AmbiVineyards Red wine.
The Fire Security & safety equipment.